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Client Successes


ImaTek, Inc.
Headquartered in Germantown, MD, ImaTek, Inc. is region's only single direct source for CD manufacturing. As one of only 68 licensed CD manufacturers in the country, ImaTek was in a prime position to take advantage of the growing demand for CDs for corporate marketing, but no one knew who they were. More >

Deutsche Post -
Global Mail
Headquartered in Germany, Deutsche Post Global Mail enjoys top brand recognition as Europe's leading parcel and shipping leader. In fact, Deutsche Post Global Mail had recently purchased DHL. Even with all of these impressive credentials, Deutsche Post Global Mail still had limited exposure in the U.S. market. Their goal was to change that and gain greater market share in the U.S. More >

CityStaff, Inc.
Founded in 1997 by Judy Chudars, CityStaff has been catering to the needs of the Washington metropolitan areas marketing, public relations, architectural, high-tech, and other varied and numerous organizations with competent temporary and temporary-to-permanent staffing. Through Ms. Chudar's 20+ years of staffing and training expertise, she has developed an effective methodology of matching the best individual to her client's needs. More >

Montgomery County Department of Public Works
The Montgomery County Department of Public Works & Transportation Division of Solid Waste Services needed to generate image and awareness for their recycling program to businesses and multi- and single-family homes. The ultimate goal was to increase the percentage of recyclable materials – paper goods, metal, plastic and yard waste – from 30 percent to 50 percent. More >

America Online, Inc.
Remember when America Online began blanketing the nation with free software and the offer of free trial connect time? No, we're not taking credit for that! In those early days, far too few potential subscribers accepted the AOL offer. So the company came to RMR to increase the number and percentage of trial subscriptions. More >

Visix Software, Inc.
A start-up company intent on making its UNIX graphical interface an industry standard, VISIX came to RMR seeking an aggressive, industry-intensive agency that would quickly and successfully drive its product into the market. Plus, VISIX had been frustrated in previous attempts to obtain a graphic identity that would convey at once a look both modern and established. More >

Telogy Networks, Inc.
Telogy Networks was founded in 1990 in a Maryland basement apartment as a contract engineering and consulting services firm. In the mid-1990's, the company shifted direction, focusing its core talents on becoming a leading provider in communications software. More >
From late 1997 through 1998, RMR & Associates, Inc. conducted public relations for PSINet (NASDAQ: PSIX), the first and largest independent commercial Internet Service Provider (ISP). William L. Schrader is founder, chairman, president, and CEO of PSINet Inc. More >

Empress Software, Inc.
Canadian-based Empress Software came to RMR to help reverse an untenable situation: Its 10-year-old RDBMS product was practically unknown in the United States and rarely included in press reviews or product-comparison matrices. Awareness and presence were low. More >

Media Cybernetics
Media Cybernetics asked RMR to create awareness of its new HALO Desktop Imager software product among both end users and PC and imaging industry analysts and editors. RMR recommended an aggressive public relations campaign to position Media Cybernetics as a leading player in the desktop imaging marketplace. More >

Pagecount, Inc.
Baltimore, Maryland based Pagecount, Inc., a privately held technology start-up, came to RMR & Associates, Inc. in early fall 1997. Being a new company, it wanted RMR to help announce Pagecount and its service, also called Pagecount, which was a free Internet tool used to track numbers and demographics of users visiting a Web site. More >
 

SmithGroup, the largest architects bureau in Washington, DC is a great example of how a Positioning and Messaging Workshop can help get everyone on the same page. Read more

Small non-profits can benefit from Positioning and Messaging Workshops, too. Take I.M.A. Star, for example.
 Read more

 

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More Client Success Stories
Since opening our doors in 1982, RMR & Associates has broken the agency mold with unusually aggressive yet highly innovative campaigns. More importantly, we deliver results. That's the main reason why, in an industry rife with high turnover, more than one-third of our present accounts have been with us for more than five years. Learn more